Magento eCommerce
Why is everyone talking about Magento?
Magento is the next generation of eCommerce platforms, designed to propel your online business forward by releasing the shackles often associated with eCommerce software.
Magento is much more than simply another shopping cart, with a range of innovative features it can be seen much more of a platform upon which your eCommerce aspirations that flourish. With powerful front-end, back-end and integration functionality, Magento manages to forge a mix of features that cater for the vast majority of requirements 'out of the box'.
What's more, Magento is open source and so provides an open framework upon which Magento can be extended and customised.
On Tap are Enterprise Magento Partners - showing our experience and commitment to the platform. We offer a broad range of services and we invite you to contact us to discuss your Magento needs.
Design
We produce beautiful eye-catching Magento themes that not just re-inforce your brand but also give your customers a seamless user experience that maximises your conversion rates. more
Customisation / Integration
Our experienced Magento development team is on hand to help you realise your perfect eCommerce solution. We have demonstrable experience of customising Magento and integrating into a wide variety of external systems. more
Features
Magento provides a whole host of features as standard, making it one of the best 'out of the box' eCommerce solutions on the market. But Magento offers so much more. With an extensible framework that exposes low level control, practically any solution can be engineered.
Magento comes in two different versions, the Community Edition and Enterprise Edition. See comparison.
Magento Enterprise Edition exclusive features
Rewards Points System for compelling customer loyalty
Full Page Caching drastically increases scalability
Administrator Permission Roles on Website and Store Levels
Logging of Administrator Actions
Gift Certificates/Cards (Physical and Virtual)
Customer Store Credits
Content Staging and Merging. Support for on-demand and scheduled merges and rollbacks
Category View and Purchase permissions per on customer group (limited catalog access)
Private Sales including Events, Invitations and Category access permissions
Strong Data Encryption
Rich Merchandizing Suite (RMS)
CMS+, Enhanced Content Management System
BridgeConnect - Back Office Accounting and ERP Integration
Standard Magento features
Marketing Promotions and Tools
- Flexible Coupons (pricing rules) with ability to restrict to stores, customer groups, time period, products, and categories.
- Catalog Promotional Pricing
Analytics and Reporting
- Admin Dashboard for Report Overview
- Abandoned Shopping Cart Report
- Best Customers Report by Total and Number of Orders
Search Engine Optimization
- Google Site Map
- URL Rewrites give full control of URL's
- Meta-information for products and categories
Site Management
- Control multiple websites and stores from one Administration Panel with ability to share as much or as little information as needed
- Web Services API for easy integration between Magento and any third-party application
- One-Click Upgrades
- Google Website Optimizer Integration for A/B and Multivariate Testing
Catalog Management
- Batch Import and Export of catalog
- Google Base Integration
- Downloadable/Digital Products
- Advanced Pricing Rules and support for Special Prices (see marketing tools)
Catalog Browsing
- Layered / Faceted Navigation for filtering of products in Categories
- Product comparisons
- Product Reviews
Product Browsing
- Multiple Images Per Product
- Product Image Zoom-in Capability
Mobile Commerce
- iPhone Optimised
International Support
- Multi-Lingual
- Support for Multiple Currencies
Checkout
- One-Page Checkout
- Checkout without account/Guest Checkout
- Shipping to multiple addresses in one order
Shipping
- Shipping to multiple addresses in one order
- Multiple shipments per order
- Free Shipping
Payment
- Integrated with Google Checkout (Level 2)
- Payment Extensions Available through Magento Connect
- Configurable to authorise and charge, or authorize only and charge on creation of invoices
Customer Service
- Feature-rich Customer Accounts
- Order Tracking from Account
Customer Accounts
- Re-orders from account
- Downloadable Products
- Recently ordered items
Order Management
- View, edit, create and fulfill orders from admin panel
- Create one or multiple invoices, shipments and credit memos per order to allow for split fulfillment
Editions
Compare Edition Package
| Offerings |  |
 |
 |
|---|---|---|---|
| Recommended | Corporations and other organisations looking for a production-ready, enterprise ecommerce solution | Small businesses looking for state-of-the-art ecommerce solution that need a warranted product and additional revenue-generating features | Small businesses looking for state-of-the-art ecommerce solution |
| Development Model | Open Source | Open Source | Open Source |
| License | Commercial | Commercial | Open Source (OSL 3.0) |
| PCI Data Security Standard (PA-DSS) | Yes | Yes | Not Included |
| Support | Core product support via world-class Service Level Ageements (SLA) is included | Paid support available from On Tap | Paid support available from On Tap |
| Warranty | Included | Included | Not Included |
| Indemnification | Included | Included | Not Included |
Enterprise Features
| Offerings | |
|
|
|---|---|---|---|
| Gift Registries | Included  |
Not Included | Not Included |
| Dynamic Custom Database (Attribute) Management | Included |
Not Included | Not Included |
| Search with Solr | Included  |
Not Included | Not Included |
| Advanced Full Page Caching | Included |
Not Included | Not Included |
| CMS+, Enhanced Content Management System | Included | Not Included | Not Included |
| Rich Merchandizing Suite (RMS) | Included | Not Included | Not Included |
| Private (Club) Sales including Events, Invitations and Category access permissions | Included | Not Included | Not Included |
| Content Staging and Merging. Support for both on-demand and scheduled merges and rollbacks of content | Included | Not Included | Not Included |
| Advanced Administrator Roles and Permission Restriction per Site (Website and Store View) | Included | Not Included | Not Included |
| Logging of Administrator Actions | Included | Not Included | Not Included |
| Category View and Purchase permissions per on customer group (limited catalog access) | Included | Not Included | Not Included |
| Order Archiving | Included | Not Included | Not Included |
| Automated Email Marketing reminders | Included | Not Included | Not Included |
| Assisted Shopping | Included | Not Included | Not Included |
| Gift Certificates/Cards (Physical and Virtual) | Included | Included | Not Included |
| Customer Store Credits | Included | Included | Not Included |
| Strong Data Encryption | Included | Included | Not Included |
| BridgeConnect Module. Integration to popular accounting and ERP Systems | Included | Included | Available to purchase |
| Pricing |
Starting at $12,990 USD/yr
Contact Us for Pricing |
Starting at $2,995 USD/yr
Contact Us for Pricing |
Download now from magentocommerce.com |
There are currently three editions of Magento available, the Magento Enterprise Edition, Magento Professional Edition and the Magento Community Edition. All three editions of Magento are valuable, however, they are meant for different audiences. You might have questions about what the two editions are, why two editions need to exist and what the differences between them are. This FAQ will help you get answers to those questions and set you on the right path for eCommerce success.
Frequently Asked Questions
What is the Magento Community Edition?
Magento was born as open source software. The reason this edition is called "Community" is that it has its basis in these origins. This means that anyone around the world is free to download Magento and make any modifications needed to suit their requirements.
The Magento Community Edition software is and always will be free of charge. It is available on an as-is basis to anyone wishing to download it.
Development of the Magento Community Edition continues at a rapid pace through this model, providing a basic and powerful solution for small shops looking for a state-of-the-art eCommerce platform.
What is the Magento Professional Edition?
Magento Professional Edition shares the same base as Magento Community Edition, with additional revenue-generating features not found in the open source Magento Community platform. The Professional Edition is provided under warranty from Magento, and support by On Tap.
What is the Magento Enterprise Edition?
Magento Enterprise Edition shares the same base as Magento Community Edition. However, as retailers' requirements increase, there is a demand for an Enterprise-ready offering that the Community Edition cannot provide. Therefore, the Enterprise Edition provides advanced features, deeper customisation, major functionality changes, and a higher level of support through Service Level Agreements.
In a nutshell, both Magento Editions share the same genes at the core, but target very different needs. If you find yourself with more questions read below for a more detailed break down of some common questions.
How much does the Community Edition Cost? What about the Enterprise Edition?
The Magento Community Edition software is and always will be free of charge. The Magento Enterprise Edition is available through a subscription which offers a Service Level Agreement (SLA) backed by Magento's and On Tap's dedictated support team. Support is provided via email and/or phone. Magento Enterprise and Professional Edition subscribers also receive additional exclusive features, product enhancements including priority patches for critical and security updates as part of their subscription plan.
What happens when you have an issue and need support?
-
Support for all three Magento editions is offer by On Tap. In addition, the Enterprise Edition support also includes support from Varien, the developers of Magento.
We operate telephone and email support, which can provide service on a 24x7x365 basis. We will work with your IT support staff and service vendors in an effort to ensure your deployment runs smoothly with minimal downtime.
Do I really need a Service Level Agreement (SLA)?
This question can only be answered by you, but we highly recommend it. Unless you maintain technical staff on site who are highly knowledgeable about Magento, you may encounter situations in which you require technical assistance and support. A Service Level Agreement (SLA) gives you the peace of mind you need in order to know that you are backed by a guarantee of support, no matter what happens.
Will any of the Enterprise features really help me make money?
These features are developed specifically to help you differentiate yourself from your competitors by helping you deliver unique, highly valuable and technically innovative sites to cater to your customers. Magento Enterprise gives you the tools to take your offerings to the next level and increase your conversions, driving more revenue.
Will additional features for the Enterprise Edition be provided?
The Magento Enterprise Edition is actively developed by the Magento team, incorporating feedback and contribution from many customers, partners and other third parties. As such, the Enterprise Edition is not only required, but expected to grow. Enterprise releases are usually released every 3-6 months.
Will Enterprise Features be available in the Community Edition at a later date?
Magento may or may not, decide to include features which were originally developed for the Enterprise Edition audience in the community edition, as either part of the core or indirectly. However, there are no current plans to release Enterprise exclusive features as part of the Magento Community Edition.
Design
On Tap understand eCommerce. The first impression your potential customers have of your business is often your website. It's the initial glimpse of your site that a customer has that can make their minds up to buy from you or ultimately your competitors.
Getting results that capture the customer at the instant of interest is vital and On Tap have a wealth of experience in delivering well designed sites with high usability.
Lets's talk!
Please fill in our Client Questionnaire so that we can get a better idea about your project's requirements.
Alternatively, contact us directly for an informal chat about what you need.
Great team + Proven process = Well designed site
At On Tap we understand that great web design goes beyond employing great designers.
We also have developers and project managers too who will collectively guide your project from conception through to delivery - a process that injects quality into every stage.
Beautiful Magento themes
We will either create a design for you, or alternative work from either a Photoshop PSD or Adobe Illustrator mockup, to create your Magento theme.
Unlike other designers we've seen, we don't just hack one of the default Magento themes into your layout - we create a uniquely crafted theme all of your own.
Our process
Our 4 stage process is simple but effective. We will keep you informed of progress at each stage, and you will get access to your project during the design and build process via a staging server and extranet.
Customisation
Lets's talk!
Need a custom Magento extension? Please fill in our Extension Questionnaire and we'll provide a quote for the work.
Alternatively, contact us directly with your requirements.
One of Magento's strengths is its ability to be customised. Virtually any feature of Magento can have its functionality overriden and changed. In short, we have not yet found anything that we have not been capable of making Magento do - and our clients have a wide and varied list of requirements!
Unlike other ecommerce platforms, customisations are performed without modifying the underlying Magento code, thus maintaining compatibility with future versions of Magento.
Examples of our Magento customisation
AJAX add to cart
Enables products to be added to the cart without page refresh and provides instant feedback to the customer.
CMS integration
We have built a library that exposes Magento content into most third-party CMS applications, giving you the flexibility of including dynamic content (e.g. basket contents, product prices) inline within your existing website content.
Warehouse management
We have extensions to automate and streamline your entire warehouse operation. These have included the automatic generation of shipment PDFs, warehouse picklists, purchase orders/stock management, label printing and integration with third-party shipping APIs.
Single Step Checkout
Our innovative Single Step Checkout completely revolutionises the customer experience of checking out, giving a fast streamlined process that increases conversion rates. Incorporating GeoIP and address auto-complete in 30 countries, Single Step Checkout is the most advanced, let usable Magento checkout replacement currently available.
Payment modules
We have been active in integrating Magento to payment gateway providers including Cybersource, Realex, Securetrading, ViaKlix/Evalon.
Shipping modules
We have customised Magento extensively to provide our clients with bespoke shipping price calculations.
What is BridgeConnect?
Magento's BridgeConnect module helps tie together your Magento deployment with your back office operations. Integrate with world class ERP and accounting suites easily right from within your Magento backend.
BridgeConnect is now available for all three editions of Magento: Community, Professional and Enterprise.
Merge and sync customer, order and shipping data. Have your back end run as smoothly as Magento does on your front end, so you can focus on what matters most - selling and taking care of your customers.
Take your operations to the next level by eliminating time-consuming manual data input process and increasing the speed of information exchange, resulting in improved customer service efficiency and customer satisfaction.
- Dramatically improve speed - reduced business cycle times gives your company a healthy competitive advantage.
- Share data - once you receive data into your back end it is immediately ready for use with other internal applications such as your customer management system (CRM), or financial package.
- Grow Revenue - Reach new customers and better serve existing ones with a multi-channel platform.
- Connect Online and Offline Operations - Connect orders, customers and inventory across operations.
- Streamline Processes for Improved Efficiency - Create a centralized system for order fulfillment and product management.
- Expedite ROI - Utilize turnkey integration solutions and professional services to reduce deployment time.
How does BridgeConnect work?
BridgeConnect provides integration through an API interface that manages a bridge between Magento and your chosen ERP platform. The process is bi-directional, allowing you complete flexibility in how data is managed and updated.
Currently the BridgeConnect module supports most major ERP and accounting software packages, including offerings from Microsoft Dynamics, Intuit, Sage, Epicor, and SAP. Functionality provided by the BridgeConnect modules includes the capabilities for:
- Syncing information automatically, manually or on a set schedule.
- Bilateral syncing of Customer Information in real time via web services technology.
- Syncing Sales Order, Product Information, Order Status and Shipping information with Magento so that you and your customers always have the most up-to-date information.
Supported systems
- Sage: BusinessVision, BusinessWorks, PFW, Pro, Line50, Timberline, MAS9 90, MAS 200, MAS 500, AccPac, Simply Accounting, Peachtree/li>
- Microsoft: Dynamics GP, SL, NAV, AX, Business Financials, Business Manager
- SAP Business One
- Intuit: QuickBooks Pro, QuickBooks Premier
- Epicor: Enterprise, Vantage, iScala
- Exact Macola ES
- Open Systems: Traverse, OSAS